Jackson O'Leary
is a designer from
Grand Rapids, Michigan

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Looking Books
SABCP
Keno
Della Sheets
Mercury Fix
Holiday Invitation
Artprize

Looking Books

Brand, website, printed article template, and bookmarks for online book retailer/journal "Looking". The brand is meant to recall and recontextualize elements of classical book design. It uses generated "end papers" for ornament and a fleuron typeface for emphasis.

Homepage sample articles borrowed from E-flux Journal.

Typefaces
Inter
OCR-B
LTC Fleurons – Garamont

SABCP

Design system for the Society for the Advancement of Basketball at Cherry Park. The system uses a standard US brick as its entire philosophy as well as its only graphical ornament. A website was developed which allows visitors to leave anonymous, timestamped notes, and for members of the society to rank one another.

Typefaces
Univers
ITC Galliard

Keno

Keno typeface and specimen. Letters based roughly on OCR-B were drawn using the grid of bubbles that's filled out to play the Michigan Lottery's "Keno" game (see page 3 of the specimen for sample).

Typefaces
Keno
Myriad Pro (Stretched)

Della Sheets Hair

Website and business card for Della Sheets, a hair stylist. Della's name was drawn using hair on damp paper. Their initials were isolated, and were made to be placed randomly within the viewport whenever someone visits their webpage. This gives the impression that hair is stuck to the user's screen.

Typefaces
Nudica

Mercury Fix Publication

Publication designed for psych rock outfit "The Mercury Fix". Ornament and structure inspired by liquid metal.

Typefaces
Interlope
Helvetica

HG Holiday Party Invitation

Invitation and presentation designed for Highland Group's 2025 holiday party. Invitations each had a different person's name printed on them, and they were given out randomly. People were asked to make works of art on (or off) the card for whoever's name they drew.

Typefaces
Luminari
Messina Sans

Artprize

Work for Artprize, an enormous annual art show which takes place throughout Grand Rapids.

Typefaces
Sharp Grotesk